Selling in Grande Dunes and wondering how to reach buyers who may be hundreds of miles away? You are not alone. Many coastal and second-home buyers discover Myrtle Beach online first, then plan a visit once a property earns their attention. In this guide, you’ll see how we position Grande Dunes homes for maximum exposure, strong engagement, and qualified showings from local and out‑of‑area buyers. Let’s dive in.
Why Grande Dunes stands out
Grande Dunes is a master‑planned, resort‑style community in Myrtle Beach known for its marina, golf, gated enclaves, and luxury condos. Waterfront access, club amenities, and proximity to beaches and dining are major lifestyle draws. These features matter to coastal buyers who value boating, golf, and low‑maintenance living.
Luxury and second‑home markets move differently from the broader market. Seasonality, lower inventory at the high end, and a buyer pool that often includes out‑of‑state and international clients all shape demand. To serve you well, we highlight lifestyle benefits alongside property facts, supported by insights from NAR research on second homes and luxury trends.
Our concierge listing prep
Before we talk distribution and ads, we make your home shine. Our team handles a thorough prep plan so your listing competes at the top of its category.
Pricing with precision
- Build a neighborhood‑specific CMA that weighs waterfront, marina access, views, upgrades, and recent sales within Grande Dunes sub‑markets.
- Discuss pricing bands that match how buyers search, including strategic thresholds that increase portal visibility.
- Outline an evidence‑based launch price and review options for adjustments if market feedback suggests a change.
Staging and repairs that matter
- Recommend pre‑listing inspection and address obvious mechanical, roof, HVAC, or structural items.
- Stage interiors and outdoor spaces to underscore lifestyle areas like balconies, pool decks, and outdoor kitchens.
- Refresh curb appeal with simple upgrades such as pressure washing and landscape touch‑ups.
Visuals that sell coastlines
- Professional photography with editing, detail shots, and twilight images for waterfront appeal.
- FAA‑compliant drone photography that shows proximity to the Intracoastal Waterway, marina, golf, and beach access.
- A short property film with captions for silent viewing, plus floor plans and Matterport 3D tours to help remote buyers pre‑qualify your home.
Storytelling that highlights lifestyle
Facts matter. So does a clear picture of how life feels in Grande Dunes. We craft listing copy that pairs essentials like square footage, year built, association fees, and marina slip details with lifestyle hooks such as morning marina views and easy access to club amenities. For second‑home buyers, we emphasize turnkey readiness and, where allowed, rental history and vetted service providers.
Distribution that spans local to global
Our goal is to put your Grande Dunes home in front of the right buyers wherever they live.
MLS and regional exposure
We treat the MLS as the single source of truth. Accurate data, complete association details, and high‑quality visuals ensure strong presentation and broad syndication to consumer search channels. That accuracy helps your home surface in more relevant searches and alerts.
Christie’s international reach
As part of the Christie’s International Real Estate network, your property benefits from curated global exposure designed for luxury buyers. This includes international portal placement, a refined buyer database, and the ability to share with affiliate brokers who serve qualified clients abroad and across the U.S.
The Litchfield Company local influence
Our affiliation with The Litchfield Company adds regional credibility and targeted distribution. We leverage brokerage websites, local buyer databases, and broker relationships to reach people already exploring the Grand Strand and the Myrtle Beach corridor.
Digital marketing that finds the right buyers
We build a digital plan that mirrors how coastal and second‑home buyers search and make decisions.
Search and retargeting
- Run intent‑driven campaigns through Google Ads for queries like “Grande Dunes homes for sale” and “Myrtle Beach marina community.”
- Use retargeting to keep your listing in front of high‑intent visitors across devices.
Social video and lifestyle ads
- Launch short‑form video and carousel ads through Meta Business that showcase the marina, golf, and balcony views.
- Geo‑target known feeder markets and build lookalike audiences from past buyer lists.
Property microsite and email
- Publish a dedicated property page with full media, floor plans, and inquiry forms.
- Send targeted email campaigns to our curated buyer database, plus white‑glove outreach to brokers who regularly represent coastal clients.
Virtual access for out‑of‑area buyers
Many qualified buyers start their search from a distance. We make it easy for them to fall in love with your home before they book a flight.
3D tours and floor plans
- Provide interactive 3D tours and detailed floor plans so buyers can self‑tour on their schedule.
- Offer downloadable property packets that summarize HOA details, marina slip information, and key features.
Live virtual showings
- Host scheduled video walkthroughs tailored to different time zones.
- Use clear agendas and follow‑up materials so buyers feel confident about next steps.
What we proactively disclose
Clarity builds trust, especially with long‑distance buyers who need to make decisions quickly and confidently.
Flood zones and insurance
- Identify FEMA flood zone designations and direct buyers to the FEMA Flood Map Service Center for official mapping.
- Discuss typical insurance considerations for coastal properties so buyers can estimate carrying costs.
HOA, marina, and rental policies
- Summarize association rules and fees, marina slip arrangements where applicable, and any rental policies that affect use and income potential.
- Provide source documents for buyers and their advisors upon request.
Timing and seasonality
Coastal markets have rhythms. Spring and fall often see more second‑home activity, while qualified luxury buyers can transact year‑round. We time major marketing pushes around peak travel windows, local events, and golf season so your home is top of mind when buyers are in town. Pre‑launch prep usually runs one to four weeks, with a coordinated go‑live across channels.
How we measure success
We align on a plan, then track what matters and adjust as needed.
- Visibility: listing impressions, video views, and property‑site sessions.
- Engagement: click‑through rates, form fills, call and email inquiries, and scheduled showings.
- Conversion: qualified buyer count, offers received, days on market, and sale‑to‑list ratio.
- Reporting: weekly or biweekly updates with channel‑level insights and next‑step recommendations.
What you can expect working with us
You get boutique, relationship‑led service paired with regional scale and luxury distribution. We handle the details, from staging and media to global exposure and precise measurement, so you can focus on your next chapter. If you are ready to sell in Grande Dunes or want a confidential marketing plan, reach out to the Taylor Keenan Team. We are here to help you move with confidence.
FAQs
How do you reach out‑of‑area coastal buyers?
- We combine Christie’s global channels, targeted digital ads in feeder markets, broker‑to‑broker outreach, and virtual showings to convert long‑distance interest into qualified tours.
What creative assets will you produce for my Grande Dunes home?
- Professional photos, drone imagery, a short lifestyle film, floor plans, Matterport 3D, and a dedicated property page so buyers can fully experience the home online.
How long does it take to go live once we sign?
- Concierge prep typically runs one to four weeks depending on repairs and staging, then we launch with synchronized MLS, email, social, and ad campaigns within 24 to 48 hours.
How will you price my home for this market?
- We build a Grande Dunes‑specific CMA that adjusts for water access, view, finishes, and comps, then set a launch price aligned with buyer search ranges and current demand.
Do your marketing services cost extra?
- Core services like photography, listing syndication, and digital distribution are included, while optional premium items such as specialty print placements or advanced staging can be scoped transparently in advance.
